What does the Permission to Contact (PTC) guideline stipulate?

The Permission to Contact (PTC) guideline is designed to respect consumer preferences regarding how they would like to be contacted. This means that agents must adhere to the specific communication methods that consumers request. By ensuring that contact is made only through the methods the consumer has indicated they prefer, the guideline promotes respectful and responsible communication practices that align with consumer choice and privacy concerns. This approach helps foster trust and enhances the relationship between the agent and the consumer by acknowledging and honoring their preferences.

Adhering to these guidelines ensures compliance with regulations that protect consumer rights and enhances the customer experience by avoiding unsolicited and potentially intrusive communication.